Drake is doing his part to help Apple wipe the floor with their new rival TIDAL. The rapper acted as a spokesman for Apple’s new service, Connect, at today’s Apple event, according to The Verge.
Today is also the first day of the Worldwide Developers Conference (WWDC) in San Francisco.
The rapper said that he will be releasing his next album through Connect, a feature of Apple Music, a streaming service that may be in competition with TIDAL and Spotify.
Connect is slated to allow artists to interact with fans. Artists, signed or not, can post lyrics, photos and music. The material will then link to social media and the artists’ websites.
“Focus on your body of work,” Drake says, according to The Verge. “Instead of having to post your stuff on these different and sometimes confusing places, it’s all in one place: Connect.”
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